Salesforce for nonprofits empowers staffs of different organizations working in this sector to automate and deliver powerful programs effectively. It allows nonprofits to raise funds and grow revenue with data intelligence and insights. Program managers at nonprofits can get to know their targeted audience or community better with real-time data.
Salesforce nonprofit cloud with the Nonprofit Success Pack (NPSP) elevates CRM solution for nonprofits and reimagines it to fit the aims of the organization. NPSP is a high-performing industry standard-data model with objects and capabilities to help manage a nonprofit’s income streams, inbound grants, and programs in one place.
As a Salesforce registered partner our CRM solutions for nonprofits feature the following services under the Salesforce nonprofit cloud
It facilitates automation of workflows and optimizes communication for NGOs that leads to an increase in efficiency.
It gives a unified view of data across fundraising, engagement, and programs; helps organize relationship management on a single platform; real-time reports and dashboards accelerate the decision-making process.
The marketing feature is responsible for driving engagement with personalized content which involves using the nonprofit’s or the NGO’s own data in NPSP to create segmented communications and personalized content in Marketing Cloud. There are pre-built templates inside of Marketing Cloud for nonprofits to send personalized emails from in a streamlined and trackable mode.