Project Overview
Gold’s Gym, well-known brand across globe. One of its chain in Middle East UAE needed a system which can act as a centralized platform for all its day to day activities and have a track of all. Advanz101, Implemented an CRM Solution i.e, SuiteCRM. CRM was designed in such a manner that have has the capability to track & manage the day to day activities of Gold’s Gym.
Business Challenges
- No system exists to track down members, payments, registrations etc.
- All records & data was either on excels or on a work diary
- No proper communication within internal team as all Information was shared or exchanged within team was by email itself
- No historical data available of Members, Payments, Registrations, new & old customers etc.
Proposed Solutions
- Technology: SuiteCRM, PHP, MySQL
- Reporting Tool: JasperSoft
- Team Size: 8
- Implementation Model: Agile
- Engagement Model: Onsite/Offshore
- Implemented SuiteCRM as central platform for day to day activities
- Integrated SuiteCRM with the Website form to capture Organic leads
- Integrated SuiteCRM with reporting tool for reports as per criteria defined Roles, Teams & Permissions as hierarchy defined by Gold’s Gym
- Customized CRM which includes different team hierarchy, payment tracking, historical data, member’s zone & much more
Results
- Provide 360 view of all club members / contacts & business information.
- Provide extensive reporting and management capabilities.
- Provide CRM access to all clubs of Gold’s Gym.
- Provide a centralized system that can integrate with other systems in the future, bringing in and sharing back data.
- Easy to use, intuitive, user friendly.
- Co-working with AAHG internal business teams, hosting infrastructure team and technical team.
Work was performed quickly and efficiently with very prompt and clear communication. I would have no hesitation in using the service again.
RC Koch
Chief Operating Officer
